instigator. marketer. pinBALL NUT.
I've worked as a digital marketer, online product manager, and storyteller at Microsoft and two Seattle technology startups: Mylio and Lighter Capital. My background also includes communications roles at organizations ranging from Fortune 400 companies to small non-profits.
My core skills and services:
Content strategy and creation: developing audience-focused, multi-channel content plans. Writing, editing, and creative directing web content, videos, presentations, and rich digital experiences. Developing editorial voice, tone and style guidelines.
Digital strategy: website planning and optimization, brand development, demand generation, social media strategy and execution.
Digital marketing measurement: using tools such as Google Analytics, Marketo, Hubspot and Optimizely to test and learn, as well as track marketing channel effectiveness and ROI.
PR and influencer management: developing media and influencer strategies, writing pitches, managing media relations.
A native Minnesotan, I've lived in Seattle for 20 years. My wife Nancy and I live in the Lakewood/Seward Park neighborhood. I I'm into photography, pinball, music, and supporting my community through volunteer and pro bono work.